You see them everywhere… from your local bank to business meetings and conferences. Custom labeled water bottles are becoming as popular as customized pens and other custom office products. The reason custom water bottles have become so popular is because they provide another avenue for businesses to promote their products or services.
Custom water bottles have also become ubiquitous in the corporate world because of the technological advancement within the digital printing industry. Digital printing allows custom labels to be printed in full color, in smaller quantities, while still being cost effective. This has made it easier to truly customize water bottle labels for specific events, conferences, meetings, and more.
Customizing product for events, especially items like water bottles, which are in high demand give businesses a unique opportunity to connect with potential customers. If you are hoping to promote a new product or business, providing something as simple as a customized water bottle can be a quick way to reach prospects.
You don’t only have to promote your product at your events. You could partner with groups or organizations that cater to your niche and donate labeled bottles of water with your information to their events. This is an easy win-win for you and the event promoters, as they will save money while giving you an opportunity to promote your product or service.
The labels should be customized with your company or product name, along with a logo and identifying colors. Providing additional information like a website or phone number are very important, as they provide the next step from turning a prospect into a customer. Printers that have the ability to use digital label printing technology will probably provide the best value for smaller quantities or multiple designs.
Lauren Hayes is Vice President of Sales for InTouch Labels, a company specializing in designing and printing custom labels for almost any application. For more information, contact firstname.lastname@example.org or visit http://www.intouchlabels.com
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